Bobby Markowitz Practice Judge
September 25, 2008 / Palo Alto, CA
The California Clean Tech Open invites any team with a bright idea and the drive to start a company to compete for one of six "start-up in a box" prize packages. The competition strives to provide the winner in each category with all the business essentials necessary to help take their idea from concept to business.
California Clean Tech Open urges all contestants to incorporate sustainability into their business plans. Contestants accomplish this by incorporating environmentally beneficial choices into every business decision, from materials usage, to choice of vendors to employee impacts. Start-ups that adopt sustainable practices from the very beginning will gain advantage over their competition by reaching more markets, strengthening their brands and devising innovative design and manufacturing methods.
To win the California Clean Tech Open, contestants must effectively address sustainability criteria. They should be able to explain how their business will apply technology and innovative business models to solve relevant environmental problems in ways that avoid creating more serious problems as their businesses grow.
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